Where to Buy 10th Anniversary Labubu?

From humble beginnings as a character in a Nordic-inspired children's book to becoming the most coveted collectible of 2024 and 2025, Labubu has captured hearts worldwide. As this mischievous little creature celebrates its 10th anniversary, collectors everywhere are asking one burning question: Where can I buy 10th Anniversary Labubu merchandise? Whether you're a longtime fan or newly enchanted by this toothy, fluffy phenomenon, this comprehensive guide will help you navigate the exciting world of 10th Anniversary Labubu collectibles.

What Makes 10th Anniversary Labubu Special?

The 10th Anniversary Labubu collection represents a milestone celebration for POP MART's most iconic character. These limited-edition releases commemorate a decade of The Monsters universe created by Hong Kong artist Kasing Lung, and they feature exclusive designs that distinguish them dramatically from regular Labubu releases.

The Distinctive All-Black Labubu Plush Pendant

The centerpiece of the 10th Anniversary collection is a striking all-black Labubu plush doll wearing a T-shirt emblazoned with the number 10. This design marks a significant departure from Labubu's traditional brown fur aesthetic. Here's what makes this 10th Anniversary edition truly special:

Exclusive Black Fur Design: Unlike standard Labubu figures with their signature brown coloring, the 10th Anniversary edition features sleek, all-black fur that creates a sophisticated, premium appearance. This bold color choice represents the character's evolution over the past decade while maintaining the beloved toothy grin and pointy ears that fans adore.

Anniversary T-Shirt Detail: The commemorative "10" printed on the figure's shirt serves as an unmistakable marker of authenticity and limited-edition status. This detail transforms a standard plush into a collectible that documents a specific moment in Labubu history.

Premium Gift Set Packaging: The 10th Anniversary Labubu typically comes as part of exclusive gift sets rather than individual blind boxes. These curated packages include multiple accessories, making them comprehensive collector's items rather than single purchases. Sets often feature folders, badges with location-specific coordinates, stickers, and other commemorative items that enhance the overall value.

Limited Availability: These special editions were initially released at exhibition venues and select retailers, with quantities far more restricted than regular production runs. The scarcity factor significantly increases both the collectible appeal and potential long-term value.

Collectors who have acquired the 10th Anniversary black Labubu consistently note the high quality of materials and the unique visual impact the all-black design creates. The monochromatic aesthetic provides a sophisticated alternative to the colorful, playful variants typically associated with The Monsters series, appealing to collectors who appreciate minimalist design alongside whimsical character work.

The Shanghai Exhibition: Where It All Began

The 6-meter-tall Kingmon statue at The Monsters 10th anniversary exhibition in Shanghai.

The celebration of Labubu's 10th Anniversary officially launched with a spectacular exhibition in Shanghai, marking the first stop on a year-long global tour. Understanding this exhibition provides crucial context for collectors seeking authentic 10th Anniversary merchandise.

"Monsters by Monsters: Now and Then" Exhibition Details

The Monsters 10th anniversary exhibition in Shanghai.

The exhibition, titled "Monsters by Monsters: Now and Then" and co-curated by How2Work and POP MART, kicked off its world tour in Shanghai's Rockbund area during the local fashion week. This wasn't merely a product launch—it represented an immersive celebration of Kasing Lung's creative journey and The Monsters' evolution over ten years.

The Shanghai exhibition ran from October 13 through November 8, 2025, offering fans free admission through an online reservation system via WeChat miniprogram and the ticketing platform Damai. The experience featured a 6-meter-tall Kingmon statue pointing at Shanghai's landmark Oriental Pearl Tower, a wall constructed from 1,100 POP MART-made Labubu plush dolls, and a wonder room showcasing all Labubu-adjacent creations in one space.

Exclusive Shanghai Exhibition Merchandise

What made the Shanghai exhibition particularly significant for collectors was the availability of location-specific, limited-edition merchandise. The 10th Anniversary badge featured Shanghai coordinates "121.48E 31.23N" engraved on the back, available only at the Shanghai stop, while subsequent exhibition locations in Chengdu, Shenzhen, and other cities would feature their own unique coordinate badges.

The exhibition also featured almost daily drops of rare Labubu collectibles produced by How2Work via a raffle system, with two sets of Shanghai-exclusive goodie bags available, both including a black fur Labubu plush doll wearing a T-shirt with the number 10. The pop-up shop within the exhibition venue replenished stock daily at 6 PM, creating a sense of urgency and excitement that drove collectors to line up hours before restocking times.

Original Artwork and Manuscripts

Beyond merchandise, the Shanghai exhibition offered unprecedented access to Kasing Lung's creative process. Close to 300 of the artist's unpublished manuscripts and original artwork were presented to the public for the first time, including the earliest pencil sketches of Labubu, initial watercolor designs of The Monsters, and even never-released concepts like "Mechanical Labubu."

This educational aspect transformed the exhibition from a simple product showcase into a cultural experience, helping collectors understand the artistic vision behind their beloved characters. For serious enthusiasts, these glimpses into Lung's creative evolution add depth and meaning to the physical collectibles themselves.

High-Profile Visitors and Cultural Impact

The Shanghai exhibition attracted significant attention from both pop culture and business communities. Apple CEO Tim Cook visited the exhibition on October 13, 2025, where POP MART founder Wang Ning and artist Kasing Lung gave him a tour of original Labubu sketches and products, with Lung demonstrating how he creates Labubu illustrations on an iPad Pro. Cook received a custom Labubu figure featuring his signature style—complete with glasses, jeans, and even a tiny iPhone—which he enthusiastically shared on social media.

This high-profile endorsement demonstrated Labubu's crossover appeal, bridging technology, art, fashion, and collectible culture. The exhibition's success in Shanghai set the tone for the global tour, establishing it as a must-visit destination for collectors and fans worldwide.

Complete 10th Anniversary Merchandise Collection

The 10th Anniversary celebration extends far beyond the signature black Labubu plush. Understanding the full range of available merchandise helps collectors make informed purchasing decisions and build comprehensive anniversary collections.

Official Gift Sets and Bundle Options

10th Anniversary Exhibition Limited Edition Bundle The 10th Anniversary Exhibition Limited Edition Bundle is a special package released to celebrate the 10th anniversary of Labubu and The Monsters series, available in limited quantities at the Shanghai exhibition venue and select online stores. These comprehensive sets typically include:

• All-black Labubu plush doll with "10" anniversary T-shirt
• Exclusive folders featuring original artwork
• Location-specific coordinate badges (varying by exhibition city)
• Commemorative stickers and promotional materials
• Certificate of authenticity or exhibition documentation

Prices for these complete sets range from approximately $190 to $420, depending on the specific configuration and retailer. The investment reflects not just the physical items but the commemorative nature and limited availability of these curated packages.

Topps Chrome Trading Cards Collection

In an unexpected crossover collaboration, Topps teamed up with How2Work and POP MART for the first time to celebrate the 10th anniversary with the 2025 Topps Chrome Labubu 10th Anniversary box, blending the mischievous aesthetic of Lung's characters with the reflective finish of Chrome.

What's Included:

• Four Chrome base cards featuring Kasing Lung's original artwork
• One Chrome parallel card with premium finishes
• Collectible keyring case designed to display favorite cards

Special Features:

• 10th Anniversary Logo Border variants
• Refractor parallels with vibrant color shifts
• Ultra-rare 1-of-1 SuperFractors
• Artist Autograph cards signed by Kasing Lung himself

The Topps collaboration represents a fascinating expansion of Labubu merchandise beyond traditional plush toys and vinyl figures, bringing the character into the trading card collectibles space. Hobby boxes are priced around $286-$450, with sealed cases (20 boxes) commanding premium prices. The December 18, 2025 release date means these items are currently available for pre-order through specialized retailers.

Location-Exclusive Exhibition Merchandise

As the 10th Anniversary World Tour continues beyond Shanghai to cities including Beijing, Taipei, Hong Kong, Tokyo, Paris, and New York, each location offers unique exclusives:

Coordinate Badges: Each exhibition city features badges engraved with that location's specific geographic coordinates, making them unique souvenirs that document where collectors attended the celebration.

Regional Design Variations: While the core black Labubu with "10" T-shirt remains consistent, some locations offer variant accessories, packaging designs, or complementary items that reflect local culture or artistic preferences.

Limited Daily Drops: Following Shanghai's model, subsequent exhibition venues continue the tradition of daily rare collectible drops via raffle systems, creating opportunities for lucky collectors to acquire ultra-limited pieces.

Collaborative Luxury Merchandise

Coinciding with the 10th Anniversary exhibition, Moynat debuted its handbags and small leather goods collaboration with Kasing Lung in Shanghai. This luxury partnership elevated Labubu from art toy to high fashion accessory, with the collection launching first in Shanghai on October 11, 2025, before rolling out to select Moynat boutiques worldwide.

The Moynat collaboration includes Labubu-themed handbags, cardholders, passport covers, and bag charms crafted from premium leather with the brand's signature craftsmanship. While prices reach luxury levels (several thousand dollars), these items represent the character's crossover into elite fashion collectibles, appealing to a different collector demographic than traditional vinyl plush enthusiasts.

Why Collect 10th Anniversary Labubu?

Beyond their immediate visual appeal, 10th Anniversary Labubu items carry significant value for collectors. Understanding these dimensions helps justify the investment and enhances appreciation for these special editions.

Commemorative and Historical Significance

The 10th Anniversary collection marks a pivotal milestone in Labubu's journey from obscure picture book character to global phenomenon. In 2015, Kasing Lung introduced The Monsters universe through his Nordic Fairy Tale series. In 2019, Lung signed a licensing agreement with POP MART, transforming two-dimensional illustrations into three-dimensional collectibles. By 2024-2025, Labubu had achieved unprecedented mainstream recognition, with celebrity endorsements from Blackpink's Lisa, Rihanna, and even appearances at the Macy's Thanksgiving Day Parade.

Owning 10th Anniversary merchandise means possessing a tangible piece of this remarkable success story. These items document the character's evolution and cultural impact during a transformative decade, making them valuable not just as toys but as artifacts of contemporary pop culture history.

Investment and Resale Value

Limited-edition Labubu figures consistently appreciate in secondary markets. The 10th Anniversary editions, with their restricted production runs and commemorative nature, show strong potential for long-term value growth. Several factors contribute to this investment appeal:

Scarcity: Anniversary editions were produced in far smaller quantities than standard releases, with many available only at specific exhibition venues or through limited-time online drops.

Authenticity Documentation: Official gift sets include certificates, location-specific details (like coordinate badges), and verifiable packaging that helps maintain provenance and authenticity in resale markets.

Cultural Moment: These pieces capture Labubu at peak popularity, when the character dominated social media conversations and celebrity endorsements. This cultural significance often translates to sustained collector interest and value retention.

Complete Sets: Anniversary bundles that include multiple items (plush, folders, badges, stickers) offer more comprehensive collecting experiences than individual pieces, potentially commanding premium prices as complete, unopened sets in the future.

While no collectible investment is guaranteed, Labubu's track record suggests that thoughtfully acquired 10th Anniversary items will likely maintain or increase their value, particularly as they become increasingly difficult to obtain through primary retail channels.

Emotional and Aesthetic Appeal

Beyond financial considerations, 10th Anniversary Labubu items offer emotional resonance and aesthetic satisfaction. The all-black design represents a sophisticated evolution of the character's visual language, appealing to collectors who appreciate minimalist elegance alongside whimsical charm.

The commemorative "10" creates a sense of participation in a milestone celebration, similar to attending a significant anniversary party or historical event. For fans who have followed The Monsters since early days—or discovered Labubu during the 2024 viral surge—these items serve as meaningful mementos of personal connection to the character and community.

The comprehensive gift sets also provide display opportunities that single blind box items cannot match. The inclusion of folders, badges, and documentation materials creates a more substantial presence in a collection, suitable for prominent display rather than tucked away on a shelf.

Where to Buy 10th Anniversary Labubu: Your Best Options

Finding authentic 10th Anniversary Labubu merchandise requires knowing where to look and understanding the reliability of different purchasing channels. With high demand and limited supply, counterfeit risks increase, making trusted sources essential.

Official POP MART Channels

Exhibition Venues: If you have the opportunity to visit one of the 10th Anniversary World Tour exhibitions in person, the on-site pop-up shops offer the most direct access to authentic merchandise. Exhibition locations include Shanghai (completed), Beijing, Taipei, Hong Kong, Tokyo, Paris, New York, and other major cities throughout 2025-2026.

Verified Resellers and Specialty Retailers

When official channels are unavailable or sold out, verified resellers provide the next best alternative. These established businesses specialize in authentic designer toys and collectibles, offering both peace of mind and convenient access.

ri-son: Your Trusted Source for Authentic Labubu Collectibles

ri-son has established itself as a premier next-generation designer toy retail platform, specializing in providing young collectors and enthusiasts with verified, high-quality POP MART products—including rare and limited-edition Labubu items.

Why Choose ri-son:

Authenticity Guarantee: Every 10th Anniversary Labubu product sold through ri-son undergoes verification to ensure genuineness. All items include:

• Original POP MART packaging with intact seals
• QR codes for authentication scanning
• Proper identification cards and documentation
• Complete accessory sets as originally packaged

This authentication process protects collectors from the growing counterfeit market, ensuring your investment maintains its value and your collection remains legitimate.

Comprehensive 10th Anniversary Selection: ri-son maintains inventory across various 10th Anniversary releases, including:

• Black Labubu plush dolls with commemorative "10" T-shirts
• Complete exhibition gift sets with folders and badges
• Limited keychain pendants from anniversary collections
• Exclusive variants from different exhibition cities
• Topps Chrome trading card boxes and individual pulls

This extensive selection allows collectors to find specific pieces they're seeking rather than settling for whatever happens to be available elsewhere.

Global Shipping Coverage: Understanding that Labubu fans exist worldwide, ri-son provides comprehensive international shipping:

• North America: Complete coverage of Canada, United States, and Mexico
• Europe: Most European countries including major collector markets
• United Kingdom: Direct service to UK collectors
• Asia-Pacific Region: Coverage across major Asian markets and Pacific territories

Secure Air Freight Shipping: All 10th Anniversary items ship via air freight with protective packaging standards that ensure figures arrive in pristine condition. ri-son understands that collector-grade items require careful handling to maintain their display quality and resale value. Specialized packaging protects both the collectible figures and their original boxes from damage during transit.

Collector-Focused Service: ri-son's team understands the designer toy collecting mindset. They provide:

• Detailed product descriptions including condition notes
• Clear photography showing actual items when possible
• Transparent pricing reflecting true market value
• Knowledgeable customer service that can answer specific questions about variants, authenticity markers, and collecting strategies
• Updates on upcoming releases and restock notifications

Competitive Market Pricing: While rare Labubu figures command premium prices across all channels, ri-son offers fair, transparent pricing that reflects genuine market value without excessive markup. The platform positions itself as a collector-friendly option rather than an opportunistic reseller exploiting artificial scarcity.

Community Connection: Beyond simple transactions, ri-son connects collectors to the broader designer toy community through social media presence, collecting tips, and market insights. This community-oriented approach helps buyers make informed decisions about which 10th Anniversary items best fit their collecting goals and budgets.

Secondary Market Platforms

For collectors seeking specific variants or sold-out items, secondary marketplaces provide additional options, though with increased need for verification and often higher prices:

StockX: This authentication platform verifies collectibles before shipment, offering buyer protection for high-value items. 10th Anniversary Labubu items listed on StockX undergo inspection at their verification centers, reducing counterfeit risk.

Specialized Collectible Retailers: Stores like WHOOPEA, POP BOX, and similar platforms often carry both current releases and sold-out items. These retailers typically specialize in Asian collectibles and maintain authentication standards, though prices may reflect secondary market premiums.

eBay: While eBay offers vast selection, buyers must exercise extreme caution regarding authenticity. Only purchase from sellers with extensive positive feedback specifically for POP MART products, and always verify authentication markers upon receipt.

What to Avoid

Social Media Marketplaces: Random sellers on Instagram, Facebook Marketplace, or similar platforms carry high counterfeit risk. Without established reputation systems or buyer protection, these channels are generally inadvisable for high-value 10th Anniversary items.

Too-Good-to-Be-True Pricing: If a 10th Anniversary gift set is priced significantly below market rates, it's likely counterfeit. Authentic limited editions maintain consistent pricing floors across legitimate channels.

Unclear Provenance: Sellers who cannot or will not provide clear information about where they obtained items should be avoided. Legitimate collectors and resellers can explain their sourcing and provide documentation.

Authentication and Quality Verification

Given the value of 10th Anniversary Labubu items, understanding how to verify authenticity is crucial. Whether buying from ri-son (which pre-verifies products) or other sources, these guidelines help ensure you're getting genuine collectibles.

Key Authentication Markers

Packaging Quality: Official 10th Anniversary gift sets feature:

• High-quality printing with sharp, clear graphics
• Sturdy cardboard construction without warping or damage
• Proper POP MART branding and licensing information
• Sealed plastic wrapping or security seals on unopened items

Material Quality: Genuine Labubu plush dolls use premium materials:

• Soft, high-quality fur without shedding
• Sturdy vinyl components with clean molding
• Secure stitching without loose threads
• Proper weight and construction feel

Detail Accuracy: Compare your item to official product images:

• The "10" on the anniversary T-shirt should be clearly printed and centered
• Black fur should be consistent in color and texture
• Facial features (teeth, eyes, ears) should match official design specifications
• All included accessories should be present and correctly manufactured

Red Flags for Counterfeits

• Significantly lighter weight than expected
• Cheap-feeling materials or construction
• Misspellings or grammatical errors on packaging
• Misaligned printing or graphics
• QR codes that don't scan or lead to suspicious websites
• Incomplete accessory sets
• Suspicious pricing far below market rates

When purchasing through ri-son, these verification steps are performed before items reach you, providing confidence that you're receiving genuine 10th Anniversary collectibles.

Building Your 10th Anniversary Labubu Collection

For collectors deciding how to approach 10th Anniversary merchandise, strategic planning helps maximize satisfaction while managing budget considerations.

Collection Strategies

Complete Set Collecting: Pursuing complete 10th Anniversary gift sets provides comprehensive representations of the celebration. These bundles include multiple items (plush, folders, badges, stickers) that document the full anniversary experience.

Location-Specific Focus: Some collectors choose to acquire items from specific exhibition cities, particularly if they have personal connections to those locations. Shanghai coordinate badges, Tokyo exclusives, or Paris variants create geographically-themed collections with personal resonance.

Investment-Oriented Approach: Focusing on sealed, complete gift sets from early exhibition stops (like Shanghai) may offer stronger long-term value appreciation. These items capture the launch moment of the celebration and will become increasingly scarce over time.

Display-Focused Collecting: Collectors who prioritize aesthetic presentation might focus on the black Labubu plush dolls themselves, potentially acquiring multiples to create visual impact through repetition or pairing with other Monsters characters.

Crossover Collecting: The Topps Chrome cards offer an entry point for trading card collectors who might not typically collect designer toys, creating an accessible gateway into the Labubu universe.

Budget Considerations

10th Anniversary items span a wide price range:

• Individual Topps Chrome card boxes: $286-$450
• Black Labubu plush pendants: $100-$200
• Complete anniversary gift sets: $190-$420
• Luxury Moynat collaborations: $1,000+

Start with items that fit current budgets while keeping wish-list items in mind for future acquisition. ri-son's transparent pricing helps collectors plan purchases without hidden costs or surprise markups.

Storage and Display

Proper storage preserves both aesthetic appeal and resale value:

• Keep original packaging in excellent condition
• Store plush items away from direct sunlight to prevent color fading
• Maintain documentation (certificates, coordinate badges) with corresponding figures
• Consider display cases for high-value items to protect from dust and handling
• Photograph items upon receipt to document condition for insurance or resale purposes

The Future of Labubu's 10th Anniversary Celebration

The year-long global tour means new opportunities for collectors continue to emerge throughout 2025 and into 2026. Understanding upcoming developments helps plan future purchases.

Upcoming Exhibition Locations

Following Shanghai's successful launch, the "Monsters by Monsters" tour travels to major cities worldwide. Each location brings fresh opportunities to acquire exhibition-exclusive merchandise, particularly coordinate badges and location-specific variants.

Key upcoming stops include:

• Beijing, China
• Taipei, Taiwan
• Hong Kong
• Tokyo, Japan
• Paris, France
• New York, United States
• Additional cities to be announced

Collectors unable to attend exhibitions in person should monitor ri-son and other trusted resellers for these location-specific items as they become available through secondary channels.

Potential Future Releases

Based on POP MART's track record with major milestones, additional 10th Anniversary items may release throughout the celebration year:

• Seasonal variants (Holiday, Spring) with anniversary theming
• Collaboration announcements with other brands beyond Moynat
• Special edition blind box series commemorating the decade
• Anniversary-themed accessories and lifestyle products

Staying connected to ri-son's updates and POP MART's official announcements ensures you don't miss these potential releases.

Start Your 10th Anniversary Collection Today

The 10th Anniversary Labubu celebration represents a unique moment in designer toy history—the convergence of artistic vision, cultural phenomenon, and collector enthusiasm. Whether you're drawn to the sophisticated all-black aesthetic, the commemorative significance, or the investment potential, these limited-edition pieces offer meaningful additions to any Labubu collection.

For collectors seeking authentic 10th Anniversary merchandise with confidence and convenience, ri-son provides the perfect solution. As a next-generation designer toy retail platform, ri-son combines authenticity guarantees, comprehensive selection, global shipping coverage, and collector-focused service to deliver premium POP MART products to enthusiasts worldwide.

Ready to add 10th Anniversary Labubu to your collection?

Visit ri-son to explore available 10th Anniversary items, including:

• Exclusive black Labubu plush dolls with commemorative "10" T-shirts
• Complete exhibition gift sets with folders, badges, and accessories
• Limited-edition variants from different exhibition cities
• Topps Chrome trading card boxes featuring Kasing Lung's artwork

With secure air freight shipping to North America (Canada, USA, Mexico), most European countries, the UK, and Asia-Pacific regions, ri-son ensures your 10th Anniversary Labubu arrives safely, ready to enhance your collection.

Don't miss this opportunity to own a piece of Labubu history. The 10th Anniversary celebration happens only once, and these limited editions will only become more scarce and valuable as time passes. Whether you're a longtime Monsters fan or newly captivated by Labubu's charm, now is the perfect moment to invest in these special commemorative collectibles.

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Explore ri-son's curated selection of authentic POP MART 10th Anniversary Labubu merchandise today. With verification guarantees, global shipping, and collector-dedicated service, ri-son helps you build the ultimate Labubu collection with confidence.